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【麥當勞決定退出大馬及新加坡市場!】兩萬員工的噩夢開始了!

再見了!麥當勞決定退出大馬及新加坡市場!!兩萬員工的噩夢開始了!

 震撼報導!美國快餐業品牌麥當勞決定退出大馬及新加坡市場!兩地麥當勞專利權待價而沽,總共叫價4億美元!兩萬員工的噩夢開始了!

換句話說,麥當勞套現後將全面退出新馬餐飲業市場。只保留麥當勞招牌和幾樣招牌漢堡食物及飲料,其他附加的餐飲一概與麥當勞無關。

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據悉,自從上個世紀80年代初期麥當勞進入大馬快餐業以來,合作的夥伴都是成功集團的陳志遠。不曉得這次退市風波的專利權承接者會不會也是丹斯理陳志遠?

新加坡的麥當勞擁有120間分店,總共有9000名僱員;而馬來西亞則有超過250間分店,僱用員工超過1萬人。這輪《換老闆風暴》會不會影響他們的飯碗?

回想開齋節前夕馬來西亞國際電腦硬碟製造廠的希捷Seagate剛剛宣佈關閉檳州和森美蘭的工廠導致超過3000員工打破飯碗,現在又來一個麥當勞風波,絕對不是好消息。

這幾年已經聽說大馬麥當勞連年虧損,如果新老闆接手,會不會爆發新一輪的裁員風暴?

據悉,美國麥當勞自從換了新的首席執行員之後,營業方針作出重大調整,除了新馬兩地,他也計劃脫售中國、香港及韓國的麥當勞專利權,套取現金運回美國及歐洲。麥當勞未來將集中發展美國本土和歐洲業務。但是據說美國國內的麥當勞分店有不少處於虧損經營,

全美共有約14000家麥當勞分店,估計也將會被縮減規模以減輕成本。

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麥當勞獅子大開口 加盟商造反

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彭博社報導,麥當勞公司(McDonald’s Corp.)原本在美國賣漢堡就不容易了,如今還得面對加盟商醞釀爆發的反抗。

門市營運商表示,企圖改善獲利的麥當勞從租金、裝修到訓練與軟體費用,收費已增加到他們無法經營餐廳的地步。成本日益攀升,讓經營全美逾1萬4100家麥當勞門市中將近9成的加盟業者不太可能開新餐廳並翻修,恐因此抑制業績。

史雷特-卡特(Kathryn Slater-Carter)表示,麥當勞正「想盡辦法把成本轉嫁到營運商身上」,「從長遠來看,太過重視華爾街不是件好事」。她6月和加州斯托克頓(Stockton)其他加盟商一同腦力激盪,思考怎樣才能讓麥當勞減輕成本負擔。

史雷特-卡特說:「這門生意已不像以前那樣賺錢。」她擁有兩家麥當勞門市,並支持加州立法規定加盟契約中各方必須真誠且公平處理,並容許加盟商和其他店主自由來往。

麥當勞發言人歐達尼(Heather Oldani)被問及是否有把成本轉嫁到加盟商身上,她透過電郵回應:「我們持續和麥當勞的店主/營運商和我們的供應夥伴合作,以確保我們的餐廳有提供顧客滿意的體驗,這牽涉訓練和技術投資。」

赫瑞奧德(Lee Heriaud)是定期和企業高層會面商討構想和疑慮的加盟商組織全國領導委員會(National Leadership Council)主席,他和其他人出席在斯托克頓召開的會議。他在歐達尼提供的電郵聲明中表示:「店主/營運商的意見和觀點,一直基於公開對話的精神分享給麥當勞和店主/營運商領導層。」他說,這些會議「成果豐碩」。

根據彭博社檢閱4月11日1名加盟商致其他店主的信函內容,麥當勞和門市老闆間的合作關係正日益惡化。

這封信指出:「你們很多人都說過,你們不覺得經營高層理解我們所面臨的經濟壓力,調性已變得更具控制性,愈來愈不包容。」

McDonald’s plans to sell Malaysia, Singapore franchises

HONG KONG: McDonald’s Corp is planning a sale of 20-year franchise rights in Malaysia and Singapore that could collectively fetch at least US$400mil, people with knowledge of the matter said.

Suitors for the fast-food operations in the two Southeast Asian markets have begun sounding out banks for financing, said the people, who asked not to be identified because the information is private. A potential bidder is in talks with lenders for as much as US$300mil in funding, they said.

McDonald’s is seeking local franchise partners to run its restaurants in Malaysia and Singapore as it pursues an international turnaround plan put in place after CEO Steve Easterpook took over last year.

The Big Mac maker, which has a US$112bil market value, is revamping its ownership models throughout Asia, including plans to sell operations in China, Hong Kong and South Korea.

McDonald’s has adopted a 「development licensee model」 for the two markets, a Singapore-based spokeswoman for the company said in an e-mailed response to Bloomberg queries. It is negotiating with candidates 「who are committed to helping accelerate growth and innovation in Malaysia and Singapore,」 she said.

Unlike in its other major markets — including the U.S. — most McDonald’s outlets in Asia are company-owned. The chain aims eventually to have 95% of its restaurants in the region under local ownership, it said in March.

McDonald’s currently has more than 120 restaurants with around 9,000 employees in Singapore, according to its local website. In Malaysia, the chain runs more than 250 restaurants, its website shows.

来源:cocomy

The post 【麥當勞決定退出大馬及新加坡市場!】兩萬員工的噩夢開始了! appeared first on The Coverage 中文版.

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